At the end of 2010, Mascus, the world’s leading online marketplace for construction, agricultural, forestry groundscare, material handling equipment and transportation vehicles, signed their latest international license agreement for Mascus Thailand (www.mascus.co.th) The new agreement, with an affiliate company of Arimpex BV (who already has a license agreement with Mascus for the Benelux region and Canada), means Mascus now has local sales representation in 37 countries across 5 continents.
“The fact we’re continuing to grow in spite of the continuing economic difficulties globally is a testament to how robust the Mascus concept is, and how effective it is as a sales tool for our customers,” says Managing Director, Fredrik Larsson.
Opening up international trade routes throughout Asia Pacific
Mascus is committed to doing business in Asia and Australasia for the long-term, and over the last few years has been growing their Asian presence from two directions, Australia and China.
“We have an established presence in Australia and New Zealand where we are building reputation among local dealers,” says Internationalisation Director, Tomasz Odrobinski. “Our representative Gavin Burnett is developing new partnerships in Malaysia, Indonesia and Singapore, while in China, our Asia Manager, Anders Nilsson, is focusing on our sites for China, South Korea, Japan and Taiwan.”
Global market, local knowledge
With sites already established for South Korea (www.mascus.co.kr), China (www.mascus.com.cn) to build their global presence with local operations in Thailand an), Japan (www.mascus.jp) and Taiwan (www.mascus.com.tw), Mascus continues future development into Vietnam, the Philippines and Thaliand.
Since starting in Thailand, Mascus has already achieved positive recognition and a growing number of visitors. With the new site they are expecting to attract more traffic and offer customers in Thailand global opportunities from a company that understands their local market.
Strengthening the Mascus concept across Asia and the Pacific
“Mascus is the first marketplace of its kind in Thailand,” says Jetiya Doungtod of Mascus Thailand. “It’s a powerful sales tool for dealers trading in the local market and an incredible opportunity to reach new markets both with our neighbors and internationally. We’re very excited about the future for Mascus in Thailand.”
“The Asian market is hugely important to our sector both for import and export, and we’re committed to helping dealers across Asia to take advantage of the international marketplace Mascus offers.” says Gavin Burnett, Mascus Australia’s Managing Director “It’s also an important step in opening up Asian markets to dealers in Australia and New Zealand.”
Fredrik Larsson, Mascus Managing Director, +358 50 314 2511,
Rickard Petersson, Sales Director, + 46 70 660 2780,
Tomasz Odrobinski, Internationalization Director, + 358 40 750 4922,
Gavin Burnett, Mascus Australia and New Zealand Managing Director, +61409999339,
Mark Edwy-Smith, National Sales Manager, Mascus Australia and New Zealand +610488238070,
Jetiya Doungtod, Country Manager Mascus Thailand +66 (0) 82-4938526,
About Mascus:
Mascus (http://www.mascus.com) - Is an electronic marketplace for used farm machinery, forestry, and grounds care equipment and transportation vehicles. Product ranges include used tractors, used trailers, used trucks, diggers, box trailers, mini diggers and excavators. Mascus makes trading in used machinery and equipment quicker and more efficient by collecting in one place information about the supply and the demand. All dealers, producers, and end users are welcome to offer their used machines and equipment for sale via the marketplace. Mascus is a trading company of Alma Media Corporation.
Notes for Editors:
Press materials and pictures:
English www.mascus.com/press
General Press Inquiry:
For more information:
Polina Brachkov, Mascus Communication Manager, +358 50 381 49 45,